GTM Engineer
Technical GTM Engineer
11 000, Belgrade, Serbia.About
Highly analytical Mechatronics and Automation Engineer with 2 years of experience spearheading AI-driven automation for marketing agencies, optimizing processes, and enhancing e-commerce operations. Expert in architecting technical solutions, leading engineering teams, and modernizing systems, I am transitioning into GTM to leverage deep technical acumen in designing and implementing high-impact marketing and sales automation strategies for tech firms, agencies, and consultants.
Work
AI Automation Agency
|AI Automation Engineer & Engineering Lead
New York, NY, US
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Summary
Led AI automation initiatives for marketing agency clients, streamlining processes, enhancing e-commerce operations, and building custom software solutions while managing a technical team.
Highlights
Engineered and deployed AI-powered automation solutions that streamlined core marketing agency processes, enhancing operational efficiency and driving measurable improvements in client campaign performance.
Designed and implemented comprehensive automation strategies for Shopify e-commerce platforms, optimizing customer journeys and sales funnels, resulting in improved conversion rates and revenue generation for clients.
Recruited, mentored, and led a high-performing team of 5 engineers through the full lifecycle of custom software development projects and critical legacy system modernization initiatives.
Developed and integrated sophisticated outbound and inbound automation workflows, significantly increasing lead generation effectiveness and optimizing client acquisition processes.
Managed the maintenance and strategic modernization of complex legacy systems, ensuring robust, scalable, and secure infrastructure for automated marketing operations.
Languages
English
Skills
Automation & AI
AI Automation, Process Automation, Workflow Automation, Robotic Process Automation (RPA), Machine Learning, Generative AI, Data Integration.
Software Development & Engineering
Custom Software Development, Legacy System Modernization, System Architecture, Mechatronics, Automation Engineering, Python, APIs, Cloud Platforms.
Go-To-Market (GTM) & Business Operations
GTM Strategy (Technical), Process Optimization, Business Process Management, Technical Solutions Architecture, Project Management, Cross-functional Collaboration, Stakeholder Management, Requirements Gathering.
E-commerce & Digital Marketing Tools
Shopify, Marketing Automation Platforms, CRM Systems, Outbound Marketing Automation, Inbound Marketing Automation, Lead Generation Automation.
Leadership & Team Management
Team Leadership, Technical Team Management, Talent Acquisition, Mentoring, Project Leadership, Agile Methodologies.